Kaman’s Elite (2020)

CLIENT: Kaman’s Art Shoppes
AGENCY: In-house

Kaman’s Elite is KAS’s annual nationwide sales incentive program, offering recognition and swag for anyone that clears a predetermined sales goal at their park/zoo. We change the tagline and adjust the overall aesthetic and color palette every year.

A cash register on fire isn’t really a deep metaphor. But sometimes you don’t need to present a complicated message, ha ha.